![]() ![]() Their new collection also features swim rings in prints and hues that match their swim and beachwear. The brand just launched its spring-summer swim collection, which includes a range of bikini tops and bottoms cast in whimsical prints along with wrap skirts in aqua, floral and paisley styles. In the realm of fashion, the television personality owns her very own swimwear and clothing company called Coasty Swimwear. Wedge heels are an easier-going alternative to stilettos because they are usually far easier to walk in because the wedge heels offer the wearer’s feet more support rather than stilettos.Īfter co-hosting MTV’s “Ridiculousness” for 12 years and 30 seasons, Coast announced she was leaving the popular viral clip show in March. The shoes included glittering uppers with ornate floral accents and thick straps that sat across Coast’s toes and around her ankles, securing them in place.Ĭoast’s wedges also had rounded toes and wedged platform heels that lifted the starlet to new heights. On the footwear front, the social media star stepped into a pair of matching pink wedges that gave her look a warm weather touch. And the new time line format doesn't ensure all your fans see your updates.Padma Lakshmi Revives 2010s Trend in Black Wedge Sneakers With Daughter Krishna in NYC ![]() Customers can get ticked off if an item they saw in a post isn't in stock when they get to the store, Showalter said. While widely beneficial to some retailers, Facebook isn't without its pitfalls. Then they bring in their friends, and they become customers." They come in and chitchat with us, and they always find something to buy. "For us, it's about the interaction with people. Petersburg, tried Facebook for a while because everyone was doing it, but didn't see much benefit. Morena Herrera, owner of Agora gifts in St. "People really respond to the fun, personal, silly stuff."īut not every business owner says it's worth the trouble. "It doesn't have to be all about business," she said, noting that her shop dog, Chloe, is famous because of Facebook. People get tired of constant solicitation, she said. "Good morning from the Port of Copenhagen!" she wrote about her recent trip to Europe, posting photos of the sights with a Why Not Boutique business card in the forefront.īalancing work and personal updates keeps Dutkowsky's page fresh and in customers' minds. Occasionally, she spends a few dollars on an ad to better promote her posts. Every time she posts a photo of new merchandise, people come into the store and ask for it.ĭutkowsky uses the fan page to talk business but also to connect with customers on a personal level and build rapport. More than just another tool for raising brand awareness, their page content often results in direct sales.Ĭaterina Showalter, owner of JC's Boutique in Tampa, credits Facebook for about 70 percent of her business. They don't need millions of followers they target local ones most likely to come into their store. "Facebook gives us a face that we would have to pay a lot of money for," Hecht said.įacebook's fan pages work particularly well for niche, independent shops with unique, limited-quantity merchandise and small marketing budgets, unlike major national chains. (Wednesday's cute baby turtle photo got 19 likes.) Links to music videos and random photos often generate the most feedback. Employees post photos of outfits and customers and whatever else they like. Petersburg and Ybor City have separate Facebook pages to promote their own merchandise and unique identities. "Our audience (15- to 35-year-olds) is harder to reach." ![]() "It's a really good way to interact with your existing customers and also to get new customers," he said. ![]() Facebook's free fan pages get people through his front door. Forget the grumblings about Facebook's paid advertising or falling stock price. Hecht is one of many small retail business owners using Facebook for their marketing. ![]()
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